FDB/01 aka “Purity” and “Innocence”

THB 300,000

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Human-Interacting Purchase


  • DIMENSIONS: • Space capsule (6-12H x 3-9H): 45,25 x 45mm • Space capsule with 3D printed protection gear: 54.25 x 44.4mm
  • TIME CAPSULE: • Case: Stainless steel 316L • Logo plate: stainless steel, screwed on a 3D printed shell in PA11 MJF • Movement: Swiss automatic movement Sellita SW300-1 • Water resistance: 3 ATM
  • CASEBACK: • 3D printed rotor cover in PA11 or PA12 MJF with Riley logo • Caseback is equipped with NFC Chip that allows authenticity verification through the SEVENFRIDAY App for iOs and Android
  • 3D DIAL: PA12 MJF in white
  • GLASS: • Front: TV shape domed sapphire glass • Inner antireflective coating • Backside: Round shape domed sapphire glass • Inner antireflective coating
  • DISCS: • Domed discs for hour, minute and second indication • Black galvanic finishing • Indicators and numbers in silver • Read the hours at 12H and read the minutes at 6H • Surrounded by CNC machine pointer in stainless steel
  • STRAP: • White handstitched calf skin leather • Strap insert in 3D printed PA11 MJF in grey

Easy purchase



The versatility of the material and its endless possibilities were big advantages in
the design of the FDB.

The material provided the perfect blank canvas for innovative design and ideas others would consider crazy. The inspiration behind the design is instinctive and visible. A futuristic approach to an amalgamation of vegetal and animal. Reminiscent of an insect, the ‘shell’ of the FDB, produced in one part and snapped into place, protects the dial and movement. Not only is the design inspired by shapes we see in nature, but its look reflects the organic nature of the material.

It is evident that the medium plays a significant role in the product design; the inspiration behind the FDB is the process of printing and the properties of the PA11 and PA12. Using this unconventional method, SEVENFRIDAY created a design that could never be executed with traditional materials. The FDB is a fascinating leap into the future but instantly recognizable as a product of the SEVENFRIDAY universe.


Watch in connection with the SEVENFRIDAY App, thanks to an NFC chip embedded in the case back, allowing secured authentication and registration.

  • Authenticate and register your SEVENFRIDAY product
  • Extend your watch warranty for 1 Year
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